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Finding Leads in All the Right Places

Modern Methods Finding Qualified Dental Buyers

Maintaining a consistent flow of new business opportunities can be achieved with an effective lead management protocol. Most markets in the United States and Canada possess significantly greater sales potential for dental companies by employing a systematic approach to lead generation at the territory level.

Recent reports show that only 10-25% of all leads cultivated are contacted by representatives2. That means that 75 – 90% of legitimate leads receive no follow up! These results create a considerable opportunity to improve sales just by improving lead tracking and follow up.

The object of effective lead generation is not to drum up leads but to drum up buyers. This Web Workshop highlights the proven strategies successful at finding highly qualified dentists and buyers in the dental industry. Register now to gain access to a systematic approach and finding more qualified dental buyers for your product and services.

SOURCE 2: Cahners Publishing Company: Obermayer ( 1991)


Your Instructor


Anita Sirianni, R.D.H.
Anita Sirianni, R.D.H.

Anita M. Sirianni brings a rare combination of both dental clinical expertise as a registered dental hygienist and business problem solver as coach hundreds of dental manufacturing and distribution teams. Anita's firm, ANSIR International has curated 25 years of intelligence and data on the buying habits of dental professionals and selling skills of sales professionals. She shares these insights in her popular training programs on how dental professionals buy and what they are desire in the people and organizations they value most.


Prior to starting ANSIR International, Anita served as Director of Education and Director of Sales for several medical and dental companies. Ms. Sirianni’s professional experience includes consulting, training and sales management experience with a variety of global and domestic firms including Oral-B Laboratories, Kerr, DENTSPLY, Carestream, Henry Schein and BENCO.


Anita received a Bachelor of Science and Dental Hygiene degree from West Liberty University. Anita shares her expertise on business development and sales strategy in various publications throughout North America and Europe.


Frequently Asked Questions


When does the course start and finish?
The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days and we will give you a full refund.

Get started now!